Marketing is the process used to determine what products or services could interest consumers, as well as the strategy to be used in sales, communications and in the development of a business.

The objectives of marketing are to create value and satisfy the client, creating beneficial relationships between both parties.

The work of a marketing manager involves a number of activities ranging from studying the market and defining a strategy to advertising, sales, and after-sales services.



In H2.3 - Web Marketing, we focus on generating and adding value, and therefore we are in the continuous process of marketing, studying the market, defining strategies and developing solutions.


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